Marketplace Jane receives $40 million in new funding

Curated marketplace Jane, which offers furniture from boutique sellers, has received $40 million in funding to add additional categories, geographies and tech features.

Curated e-commerce marketplace Jane will receive a $40 million growth investment from Tritium Partners, a private equity firm.

Jane offers boutique sellers and value-conscious consumers the ability to shop for home products such as indoor and outdoor furniture and decor, as well as for apparel, shoes and jewelry.

“Our strategy is clear. We offer relevant, fashion-conscious products to women and their families in an online, curated marketplace,” said Taleeb Noormohamed, Jane CEO. “Now, as we partner with Tritium and embark on the next phase of our journey, we are focused on building Jane into a global, household brand as we expand our services to reach more customers and empower additional small boutique merchants around the world.”

The principals from Tritium have experience building online marketplaces, including Vrbo and RetailMeNot. Noormohamed said this financing, Jane’s first since the company’s founding in 2011, will accelerate growth and support the company’s plans to expand the brand by adding categories, new geographies and tech features for the company’s boutique sellers.

Jane’s user base has purchased more than $1 billion of goods

Blue Ocean Traders invests in customer experience

Home décor supplier Blue Ocean Traders announced changes that officials say are aimed at improving the customer experience.

The Louisville, Ky.-based resource announced that the sales team has been restructured and expanded to better personalize the ordering journey and to increase coverage. Second, a cloud-based Enterprise Retail Planning (ERP) system will be implemented by March 2021.

“By the summer shows, Blue Ocean Traders will deliver real-time inventory information to help our customers manage their buying decisions with greater confidence,” said Chris Conley, director of sales. “This technology is especially useful for on-the-spot purchasing with tight delivery turn-around. Now, we will be able to provide our customers with greater assurance that they will get what they need in the time they want.”

The ERP system is an integrated application that is tailored to gain efficiencies across the entire supply chain process at Blue Ocean Traders. Complementing this move, David Gentry has been named director of warehouse operations. Gentry has a Master’s in Business Administration from the University of Louisville.

“David brings more than 20 years of experience in logistics and operations, including an extensive background in ERP implementation and process improvement,” said Jason Mulvene, owner of Blue Ocean Traders. “We are